New virtual swag bag ‘Swagable’ launches to boost event engagement


Sustainable, inclusive and trackable alternative to traditional delegate giveaways. 

Audience engagement is the number one priority for successful events, with accessibility and sustainability key considerations too. A new virtual goody bag Swagable, which launched at International Confex (28-29 February 2024), is set to deliver all three for busy event professionals. 

A modern, sustainable twist on the traditional delegate bag, the Swagable platform is designed to be tailored and branded for any event and allows event organisers to share sponsors’ and exhibitors’ promotional goodies including product discounts, vouchers, competition prizes, exclusive content and digital downloads like white papers and guides. 

The virtual swag bag has been created by inclusive events specialists Attendable to enhance the experience at in-person, virtual and hybrid events, giving every delegate the same rewarding experience whether they’re attending online or face-to-face. 

The easy-to-use platform offers clear, trackable and measurable marketing results for event sponsors and exhibitors with great return on investment. It drives delegates to sponsor and exhibitor information and delivers new leads who have opted in to be contacted. 

The no fuss solution makes life easier for event organisers too without the need for shipping, storing or stuffing traditional delegate bags and because it’s fully digital it’s more environmentally friendly.  

Founder of Swagable Catherine Grinyer says: 

“While running a virtual conference a couple of years ago we couldn’t find any accessible digital event bags anywhere. So, we called in the tech experts and built our own. We have over 20 years expertise in conference planning with 15 of those specialising in creating accessible events.  

“Personalised, useful swag is often the missing piece of the puzzle, and we want to help make everyone’s event easier and little bit better, with our new virtual swag bags. SWAG stands for Something We All Get and we’ve tested Swagable with digital accessibility experts to ensure everyone can benefit.” 

Brian Burgon Co Founder of EqualEdge, the Workplace Personal Assistant agency, says: 

“I used Swagable at a hybrid event that I attended remotely and enjoyed having access to a virtual swag bag. I signed up to receive updates from a couple of the sponsors I was interested in and entered a prize draw for a hamper, which I won and was delivered to me at home. It made my week and certainly made the event memorable for me!” 

Book a free Swgable demo today 

To learn more about how Swagable can elevate your event experience, visit  

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Adam Parry
Author: Adam Parry

Adam is the co-founder and editor of Adam, a technology evangelist also organises Event Tech Live, Europe’s only show dedicated to event technology and the Event Technology Awards. Both events take place in November, London.

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