Crystal Interactive, the UK’s largest full-service event technology company, has signed a strategic partnership with Montreal based smart wearables company klik. The relationship gives Crystal Interactive the exclusive right to sell and deploy klik in the UK and to support clients with Crystal’s renowned full-service package at events in the UK and overseas.

klik, an event engagement platform powered by PixMob, is paired with smart LED wearables to transform event experiences for attendees, while providing event owners with powerful data collection and location intelligence capabilities to help them better understand their events and their audience.

Chris Elmitt, Managing Director at Crystal Interactive said, “We are extremely excited to bring klik to UK event organisers for the first time.  We have been actively looking for new technology partnerships for the last 12 months but none of us expected to find something as transformative for live events as klik. As importantly as adding a technology solution which really resonates with our client base, in klik we have found a team whose commitment to innovation and service excellence mirrors our own.”

The all-in-one solution enables event organisers to better plan, engage and measure their events through registration, event programming, networking, location services, onsite staff management, and comprehensive live data and analytics.  The wearable devices allow for truer attendee interaction and networking using state-of-the-art technology for more face to face, and less face to phone, whilst at the same time gathering useful ROI data without impacting on the attendee’s experience.

Adekambi Laleye, Key Accounts at klik said, “We are delighted to be working with Crystal Interactive in the UK.  The team shares our passion for creating memorable experiences for attendees and their strong focus on service replicates our own high standards of delivery.”

Since its acquisition of IML Interactive UK last year Crystal has continued to strengthen its position as the UK’s leading full-service event technology company, building partnerships with carefully selected third parties including Slido, QuickMobile, Meetoo and now klik, developing its own powerful collaboration tools and growing its team of Event Technology Specialists who deliver events across the globe.

To find out more about Crystal’s partnership with klik and the company’s best in class technologies visit the Crystal Interactive stand at The Meetings Show, London Olympia on Wednesday 27thand Thursday 28th June, stand TS18.

For further information on klik and how it can realise the power of your audiences please contact Rob Curtis, Head of Innovation at Crystal Interactive on telephone +44 1483 927 900 or email

Adam Parry
Author: Adam Parry

Adam is the co-founder and editor of Adam, a technology evangelist also organises Event Tech Live, Europe’s only show dedicated to event technology and the Event Technology Awards. Both events take place in November, London.