The power of insights and the value of data is the talk of the town at Event Tech Live

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It definitely will be considered a successful launch of the Multiverse Analytics brand from Pylon One Limited, as attendees were left buzzing following demonstrations of the range of event analytic solutions at Event Tech Live.

Kloudspot, the US based developers of both Footfall and KloudDisplay products, provided invaluable support over the two days of the show, providing attendees with great user case studies and practical examples to the benefits and value of real-time data.

DemoGraphics, the facial recognition offering developed in house by Pylon One was, as expected, very warmly received.

The manner in which Multiverse Analytics is able to harness the power and flexibility of complimentary analytical solutions was applauded from all corners.

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John Bow, executive vice-president sales, KloudSpot, said: “It was a great opportunity to participate with our partner, Pylon One, in the launch of their Multiverse Analytics brand.  By bringing together Kloudspot’s market leading situational awareness and analytics platform with Pylon One’s groudbreaking DemoGraphics and recognition capabilities, Multiverse provides event organisers with abilities to measure and engage their audiences that were not available until now.  And, this is just the beginning of this journey…”

Adam Parry, founder, Event Tech Live,commented: “We are delighted to see our event providing the launch pad as well as a great place for those working in the events sector to get hands on and time with vendors such as Pylon One. We had a number of key notes across the two days around data insights, including the one about Multiverse Analytics and the feedback, was very positive as attendees are seeing and hearing about the latest and greatest in event tech!”

Mike Lang, sales and marketing director, Pylon One: “What a fantastic two days! The launch of Multiverse Analytics was a resounding success, with our message of  ‘The journey begins here…’ creating intrigue amongst the attendees. Visitors to our stand, really bought into what we are seeking to achieve, whereby we will quickly be recognised as not just another provider of analytics for analytics sake, but of far greater significance, a brand that recognises and fully understands the power and most importantly, the value of data.

We saw a high number of visitors to the stand but it was the quality of those visitors that I was particularly impressed with.”