28th January, Glasgow: The Scottish Event Campus (SEC) has announced the appointment of Greg O’Donnell as Senior Association Sales Manager who joins the team to focus on international sales.
During his time at the University, Greg was responsible for the strategic development of the commercial conferences and events function, driving sales activity, lead generation and revenue growth. He has extensive experience working collaboratively on conference bids, including partnering with Glasgow Convention Bureau to secure high-profile events for the city.
In his new role at the SEC, Greg will focus on further strengthening the venue’s burgeoning international associations portfolio, supporting bid activity and working closely with partners to attract global congresses to Glasgow.
Dawn Lauder, Head of Association Sales at the SEC, said: “We are delighted to welcome Greg to the SEC team. His depth of experience in the association market, strong bid credentials and established relationships across the city make him a fantastic addition to our international sales function. Greg’s expertise will play an important role as we continue to grow our associations business and build on Glasgow’s reputation as a world-class destination for international conferences.”
Greg brings more than 20 years’ experience across sales, business development and operational roles within the conferences and events sector. He joins the SEC from Glasgow Caledonian University, where he spent over a decade as Business Development Manager for Conferences & Events, leading commercial growth across both national and international association markets.
Greg O’Donnell added: “I’m delighted to be taking up the role of Senior Association Sales Manager and excited to join an already successful team. The opportunity to join a world class conference venue with such a talented, well renowned team was one that I couldn’t say no to.
“I’m looking forward to working with the team to build on their momentum, identify new opportunities, and contributing my experience to support its continued growth.”
Author: Elouise Mugridge
Elouise Mugridge is Group Sales Manager at Event Industry News. With over 14 years’ experience spanning conferences, exhibitions, festivals, and corporate events, she helps brands connect with event professionals through strategic sales and marketing campaigns. Passionate about event technology and industry innovation, Elouise specialises in creating opportunities that raise visibility and build meaningful connections.
