Jon Shone, seasoned live events professional with more than 20 years’ experience in musical direction, event production, and show design, has joined London-based boutique marketing agency Goho.
Jon began his career as a keyboard player and arranger in the UK theatre and pop scene, a path that led him into musical direction for artists across major record labels and management companies. In 2011, he became Musical Director for One Direction, overseeing two world arena tours, two stadium tours, and two concert films. His wider portfolio includes work with artists such as Charli XCX, JP Cooper, N-Dubz, and Gabrielle Aplin, along with four seasons on The X Factor as an arranger and pianist.
In his new role at Goho, Jon will work closely with Managing Director Stacey-Rebekka Karlsson to oversee day-to-day operations, support strategic planning, and drive business growth. He will also apply his extensive experience in show production, AV, and entertainment to strengthen Goho’s event offerings and deliver exceptional experiences for clients.
Reflecting on his new role, Jon shared: “I’d been consulting with Goho’s event delivery team for some time, and I’ve always been impressed by the attention to detail and flawless execution the company brings to its clients. At its heart, Goho is a business built on passion, something I really connect with. I love how varied the client work is, and I’m inspired by the company’s ethos and values.”
His addition strengthens Goho’s leadership team and reinforces the agency’s commitment to delivering standout work for every client.
Stacey said, “We’re so excited to welcome Jon in a full-time position with us! We’ve also just won Employer of The Year in the 2025 Women’s Business Awards, a testament to the great team we’re building at Goho.”
For more information and assets, please contact mika@thisisgoho.com.
Author: Kizzy Allott
Kizzy Allott is Publisher at Event Industry News, where she has been a driving force behind the brand for over a decade. With a deep understanding of the events sector and a passion for storytelling, Kizzy leads the platform’s commercial and content strategy, connecting the industry through news, insights, and meaningful conversations. She is dedicated to championing innovation, amplifying industry voices, and ensuring event professionals stay informed, inspired, and future-focused.
