How to stop your audiences ‘switching off’ online


As engagement experts we know how difficult it can be to capture and hold an audience’s attention, particularly online. With the major shift to virtual events in the last year due to Covid-19, we’ve continued to deliver and advise our clients on all aspects of event management including audience engagement.

In these unusual times we are helping our clients to evolve and embrace the ‘new normal’ through facilitating and advising on virtual and hybrid events. Whatever the format, our revolutionary technology creates an enhanced experience for your audience and turns passive delegates into active and engaged contributors.

It’s important to recognise that organisers of virtual meetings face certain challenges, and one of our greatest strengths is overcoming those challenges for you to deliver excellent events.

The unique challenges of virtual events – and how to overcome them

We’ve written at length about virtual events in our blog, and these are some of our key tips:

Virtual and hybrid events with Open Audience

Our mission is to make meetings better.

Open Audience is an audience engagement consultancy which uses its own patented technology platform to shape agendas and outcomes in meetings all over the world.

Our services are split into three distinct business areas:


Our customisable audience engagement platform empowers your delegates to feel more engaged and gives them a voice.


We manage and deliver healthcare conferences using our in-house technology specialists in production, technology and environmental branding.


Our analytics tools and services help you learn more about your audience before, during and after every event.

Therefore, our clients have access to everything they need to deliver a successful event, all in one place. We don’t just sell you an engagement tool, we partner with you to ensure that your audience’s journey is exactly what you want it to be.

Our interactivity solutions, event management, marketing and insights combine to create events that have maximum interaction, boosted learning and the valuable data and feedback you need.

To learn more, contact us at, or book a demo with one of our engagement experts via our website:


Adam Parry
Author: Adam Parry

Adam is the co-founder and editor of Adam, a technology evangelist also organises Event Tech Live, Europe’s only show dedicated to event technology and the Event Technology Awards. Both events take place in November, London.

This site uses Akismet to reduce spam. Learn how your comment data is processed.