Today, the team behind GALA Festival and RALLY Festival launch Moments, a new cultural platform consolidating the group’s festival IP, in-house production expertise and brand experience capabilities under one structure.
Moments formalises nearly a decade of growth across some of London’s most established independent festivals. What began with GALA in 2016 has evolved into a broader ecosystem of cultural programming, alongside the rapid rise of RALLY and the expansion of the company’s production arm, which now services major festivals and large-scale events across the capital.
The launch signals a new phase for the business, both as a promoter operating across new London parks and spaces and as a production house scaling its internal delivery and experiential partnerships. Moments provides a clear framework for long-term development, future site expansion and cross-brand collaboration.
Jonathan Edwards, Founder and Director of Moments, said:
“Moments provides a new home for all of our existing activity, strengthening our position as a live music promoter, brand experience partner and production collaborator. It formalises the capabilities we’ve been delivering over the past few years, while creating space to develop content beyond our core festival assets. Moments marks the first building block in a long-term expansion strategy across live.”
This summer, the team will deliver the 10th edition of GALA Festival and continue to build RALLY Festival, including a headline performance from Blood Orange. The 2026 programme also includes partner productions such as Body Movements and Piano People in the Park, reflecting the breadth of the company’s production footprint.
Looking ahead to 2027, the business plans to expand into additional sites, maintaining a steady growth strategy anchored in production quality and audience experience.














