The industry’s most anticipated foodservice and hospitality trade show will move from Excel London to Olympia from 2027, marking a new phase of growth following Olympia’s major £1.3bn transformation.
The Food Service Industry (FSI) Expo has announced a new three-year agreement with Olympia, relocating from Excel London after 16 years. The move will see the event take place across Olympia’s iconic Grand and National Halls, managed by Legends Global, on 28–29 September 2027, supporting the organiser’s long-term ambitions to expand the show and enhance the experience for exhibitors and visitors.
Bringing together nine co-located shows spanning the foodservice and hospitality sectors, FSI attracts more than 15,000 industry decision-makers and 500 exhibitors annually. Its two-day programme combines a major trade exhibition with expert-led keynotes, industry awards and dedicated networking opportunities, connecting buyers and suppliers from across the sector.
The move to Olympia will create new opportunities to develop the event’s format, introduce additional areas of industry focus and strengthen connections between buyers and exhibitors. Plans for its first edition at Olympia include the launch of Stadium Expo, alongside new networking opportunities designed to encourage greater collaboration and commercial opportunities across the industry.
The agreement comes as Olympia completes its £1.3bn transformation into a fully integrated destination for events, entertainment, hospitality and business. Combining upgraded event facilities and flexible exhibition spaces with a host of new restaurants, bars, hotels and entertainment venues, Olympia offers organisers greater opportunities to extend their events beyond the exhibition floor.
For FSI, the wider destination will provide a platform to enhance the visitor experience, facilitate new business connections and support the show’s continued development over the next three years.
George Brophy, Portfolio Director at Fortem International, said:
“We’re always looking at ways to grow and innovate, and Olympia’s significant redevelopment and investment in its facilities mirror that ambition. Combined with excellent transport links and central London location, it offers a refreshed environment and the right platform to take FSI into its next phase of growth. We want to explore ways to attract more buyers and exhibitors and introduce new areas of interest that can add another exciting dimension to the show.
Adam Pollington, Sales Director at Olympia Events, said:
“We’re delighted to welcome FSI to Olympia in 2027 and build a long-term partnership that supports the show’s ambitions for growth. Olympia’s transformation was designed to strengthen the exhibitions industry, and it’s exciting to see organisers embrace that vision and the opportunities it creates.
“Over the next three years, we look forward to working closely with the team at FSI Expo to explore how we can make the most of our event spaces and the wider destination, creating new opportunities for exhibitors and visitors while building on the show’s existing success.”
Author: Beth Hancock
Beth Hancock is a Media and Events Sales Consultant at Event Industry News where she helps event industry brands amplify their presence through targeted advertising, marketing, and media opportunities. Passionate about connecting suppliers, venues, and innovators with organisers and decision-makers across the global events sector
