Global event design agency headquartered in Scotland formalises its commitment to responsible growth alongside world-class creative delivery.
For 15 years, YOURGB has built a reputation for delivering immersive brand activations, transformative conferences and large-scale celebratory moments that connect deeply with audiences. Now, in its milestone anniversary year, the Edinburgh-headquartered events and experiential design agency has become a Certified B Corporation™ – a recognition that formalises the values led foundations behind its creative success.
Certified by global non-profit B Lab, the designation recognises businesses that meet rigorous standards of social and environmental performance, accountability and transparency. For YOURGB, the achievement is not a change of direction – but an affirmation of how the agency has always operated.
Gilly Bain, Founder & CEO, commented:
“Reaching 15 years feels incredibly special – not just because of the work we’ve produced – but because of the journey we’ve been on, and how our experiences and people have shaped who we are today. YOURGB has always been built on relationships, and a belief that creativity can be a force for good. Becoming a Certified B Corporation is a natural next step for us, because it puts into words – and into action – what we’ve long believed: that how we work matters just as much as the quality of what we create. We’re extremely proud of the journey so far, and even more excited about what comes next.”
Design-Led. Globally Delivered. Responsibly Run.
YOURGB specialises in the architecture of experience – from concept development and spatial design through to full technical production and seamless global delivery. Its portfolio spans brand activations, luxury incentive programmes, world-class conferences and large-scale outdoor events.
While creativity and execution remain the agency’s defining strengths, the business has increasingly embedded operational accountability into its growth strategy – including carbon management certification and its long-standing YOURGiveBack programme, donating to charitable causes after every experience delivered since 2011. B Corp certification ensures those commitments are measured, verified and continuously improved.
Setting a New Standard for Experiential Agencies
As client expectations evolve, agencies are being challenged not only on creativity and ROI, but on governance, supply chain responsibility and measurable impact. By becoming a Certified B Corporation, YOURGB signals that commercial ambition, creative excellence and responsible business practice are not competing priorities – but mutually reinforcing ones.
Fifteen years in, the agency made up of 16 event experts, remains driven by a clear belief: powerful experiences shape brands, cultures and communities.
Now, that belief is backed by global certification.
Author: Sam Hyland
Sam is the assistant content manager for Event Industry News (EIN). Sam is involved in publishing news stories, videos and podcasts. Sam also collates the latest stories for the EIN e-newsletter. If you have a press release or story you think we might be interested to know about please email features@eventindustrynews.com
