With a background in graphic design, marketing and web development, commercial manager Sam Pearce joined Exhibit 3sixty from the Dovetail Group in 2023.
This episode sees Sam talking about Exhibit 3sixty’s development from straight-ahead stand builder when it launched sixteen years ago to delivering a full service for exhibitions.
With questions from host James Dickson, Sam goes on to discuss the spoils of the online ordering process and the power of exhibitors’ digital journey, repeat business, and how marketing the company has changed in his 18 months there.
Other subjects include role models, building supplier/client relationships, venues, ergonomic ordering, Ikea’s kitchen builder and augmented reality…
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Author: Adam Parry
Adam is the co-founder and editor of www.eventindustrynews.com Adam, a technology evangelist also organises Event Tech Live, Europe’s only show dedicated to event technology and the Event Technology Awards. Both events take place in November, London.
