Your event technology integration challenges are finally solved by Blendr.io, an open SaaS EventTech integration platform.

Modern day event organisers utilise many different applications. Registration platforms, emailing tools, badging platforms, CRM, mobile apps and other EventTech and MarTech cloud apps have all become key tools within their kit. However, in many cases, event cloud tools are not able to seamlessly communicate with each other and as a result, they turn into data silos.

This can easily turn event management into “Excel Hell”. The event attendee data from a registration platform needs to be synced with a mobile app to provide great on-site experience. This in turn needs to be sent to a CRM and a marketing automation platform for nurturing campaigns. For an event manager, it is simply impossible to keep doing manual exports from one platform, formatting lists and uploading them to other platforms. It is time-consuming, error-prone.

Lack of connectivity within EventTech and MarTech is an issue for everybody involved, including the event technology companies and the event organisers. It can also affect attendees and exhibitors.

Integrations are necessary not only for the ultimate success of events but also for the growth of EventTech SaaS platforms. Event technology providers can lose clients because through lack of integration with other cloud tools, or they could build custom integrations that usually turn out to be time-consuming and too expensive for event organisers.

Blendr.io provides a flexible integration platform and professional services during all steps of your integration projects. With Blendr.io -an embedded integration and automation platform – SaaS companies can easily integrate their event tech cloud tool with 150+ events, marketing, and sales applications. They can also offer their clients comprehensive integrations, including real-time data syncs and automated workflows.

Working with Blendr.io dramatically shortens integration time and helps SaaS companies win more customers. While event organisers can choose best-in-class solutions and easily adopt new technologies and be sure they seamlessly work together.

Blendr.io creates an ecosystem that allows platforms to communicate through APIs and to build direct integrations between cloud platforms, without storing customers’ data on Blendr.io.

Blendr.io not only integrates Event Tech, but also connects to CRMs, emailing applications, support platforms, and many other cloud tools that are used by event managers.

Join the Blendr.io ecosystem if you are an Event Tech SaaS platform or request an integration if you are an event manager.

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Areas of interest
Adam is the co-founder and editor of www.eventindustrynews.com Adam, a technology evangelist also organises Event Tech Live, Europe’s only show dedicated to event technology and the Event Technology Awards. Both events take place in November, London.