After only a short time trialling one of their events on the ExpoPlatform website management system, New Start Exhibitions, who organise highly successful b2b exhibitions annually for the UK’s SME and start-up industries, have confirmed they are rolling out the use of event management tool to provide end-to-end websites and networking functionality across its portfolio of events.
“We approached ExpoPlatform as our previous system was outdated without any interactive functionality” says Becky Atkins, marketing manager, New Start Exhibitions.
ExpoPlatform’s intelligent networking functionality was a key driver in the decision-making process for New Start Exhibitions, who pride themselves on organising events that create powerful networking opportunities for ambitious business owners and encourage attendees to forge valuable relationships with supplier networks.
Atkins continues, “Introducing ExpoPlatform to our events has already helped us to improve our registration processes, ensure we are fully GDPR compliant and importantly, create a better customer experience for both visitors and exhibitors. In working with the ExpoPlatform team we have been able to create a partnership with suits both our immediate and long-term needs as an organisation”.
The New Start Exhibitions events portfolio is now fully integrated with the ExpoPlatform system and will be tapping into the breadth of its tech capabilities which includes website, registration, lead capture, exhibitor manuals and the networking functionalities.
Tanya Pinchuk, Managing Director, ExpoPlatform comments, “It is our pleasure to be working in partnership with New Start Exhibitions.”
“From our first meeting with the organiser, we knew ExpoPlatform would be able to support their plans to improve their attendees and exhibitors experience, and provide an easy-to-use solution for the team to use in-house. We are pleased they are already seeing positive results and look forward to our continued partnership into the future.”
Author: Adam Parry
Adam is the co-founder and editor of www.eventindustrynews.com Adam, a technology evangelist also organises Event Tech Live, Europe’s only show dedicated to event technology and the Event Technology Awards. Both events take place in November, London.
