GES has appointed Nick Savage as EMEA sales director for its award-winning event intelligence product suite, Visit by GES.
With more than 15 years in the industry, Savage joins from UFI, the Global Association of the Exhibition Industry, where he was the regional manager for the Middle East and Africa.
Savage has also previously held management positions in the Middle East working for Info Salons Group and the Dubai World Trade Centre. He will now be based in the UK and will work with Matt Coyne, group commercial director.
Visit is an integrated, data capture and insight platform delivering a 360-degree view of interactions between visitors, exhibitors and organisers throughout the event lifecycle – from audience acquisition to at-show engagement, lead generation and real-time data intelligence.
Savage said: “Having worked across the international events industry for a number of years, I am excited to be joining Visit by GES at this important time. Data intelligence is vital in helping organisers maximise return for their exhibitors and build their event brands. Visit is at the centre of this opportunity.” Coyne added: “Nick is going to be a great asset to the team; he knows the industry so well and his experience means he has real insight into what’s required when it comes to the ever-changing needs of the exhibition world. He will help us lead the way as we continue to grow our event intelligence business globally.”