The early May bank holiday has always been a busy ticketing and access control weekend, but this year Event Genius have recorded their busiest ever cashless weekend, becoming the first UK company to service four cashless events simultaneously, across two countries.
By using Event Genius Pay, fans attending Annie Mac’s Lost & Found Festival (Malta), Forbidden Forest (UK), Pier Jam (UK) and Chelmsford Racecourse (UK) were all given the chance to pre-purchase credits online. On arrival, these credits were loaded onto RFID enabled wristbands, received in exchange for their ticket, that could be used to buy drinks, food and merchandise with a quick tap at the events’ bars or vendors.
Over recent years, ensuring the award-winning cashless POS, Event Genius Pay, was developed to be robust, reliable and scalable has been a high priority for the business. The early May bank holiday weekend, that saw the Event Genius team travel over 4500 miles across the UK and Europe, to deliver events processing in excess of 200,000 transactions via 700 devices, is a clear indicator of just that.
“Everyone at the business has worked their socks off to make the early May bank holiday a success. This was a landmark occasion not just for Event Genius, but for the UK cashless market in general and I couldn’t be prouder of the team for making it happen. Full steam ahead now towards an exciting summer!” Reshad Hossenally, Founder & Managing Director.
Learn more about Event Genius Pay at the company’s website.
Author: Sam Hyland
Sam is the assistant content manager for Event Industry News (EIN). Sam is involved in publishing news stories, videos and podcasts. Sam also collates the latest stories for the EIN e-newsletter. If you have a press release or story you think we might be interested to know about please email editor@eventindustrynews.com
