Cvent, a market-leading meetings, events, and hospitality technology provider, today announced that it has acquired DoubleDutch, one of the unique leaders in the mobile event app industry based in San Francisco. The acquisition of DoubleDutch highlights Cvent’s investment in the mobile technology space and will complement and grow the company’s signature mobile event app and onsite solution capabilities.
Mobile event apps are an integral part of the attendee experience, facilitating – and capturing – engagement that leads to higher event ROI and attendee satisfaction. By acquiring DoubleDutch, Cvent is expanding its commitment to the critically important onsite experience.
“DoubleDutch is an innovator in the mobile event app space and both Cvent and DoubleDutch have a shared mission to unlock the business value of human connection,” said Lawrence Coburn, CEO and founder of DoubleDutch.
“We are incredibly proud to join the market-leading team at Cvent. With their global reach and scale, we can fuel our passion to change the way people connect, learn, and grow at live events.”
Reggie Aggarwal, CEO and founder of Cvent (pictured,) added: “We are extremely excited to add DoubleDutch to the Cvent family.
“By adding DoubleDutch’s industry expertise to Cvent, we accelerate our investment in mobile event technology. We are also proud to welcome the talented DoubleDutch team to our more than 4,000 Cventers worldwide. Together, we will continue to drive innovation in how attendees engage at events.”
Author: Adam Parry
Adam is the co-founder and editor of www.eventindustrynews.com Adam, a technology evangelist also organises Event Tech Live, Europe’s only show dedicated to event technology and the Event Technology Awards. Both events take place in November, London.
