Events professionals from across the UK are being urged to attend the third annual Scottish events industry trade show – as the country moves into a pivotal year for events.

With the opening of the V&A Museum of Design in Dundee – the only V&A brand-holder in the world outside London – in September 2018 is set to be a mega year for events north of the Border.

The development of the new AECC convention centre in Aberdeen – which is open for business next year – represents a combined capital investment programme of half a billion pounds in events, exhibition and entertainment infrastructure in these key destinations in central and North East Scotland.

The Scottish Event Campus (SEC) in Glasgow has also opened the SEC Meeting Academy. The facility is a £500,000 investment, and the newly-created space is ideal for self-contained small to medium-sized meetings.

EventIt, which is backed by the national tourism agency VisitScotland and partner organisations including Business Tourism for Scotland, is now in its third year and will take place on March 22 at the SEC in Glasgow. An economic impact study produced for the EICC in Edinburgh this week also revealed a hunger to host meetings in the capital, with a rise of delegate numbers to 94,000 in 2017 compared to 91,000 the previous year.

Judith Wilson, Event Director, said: “We look forward to welcoming events professionals from both Scotland, the UK and overseas. We have opened the show to registrations and already we have events professionals from California, Greece, Paris and across the UK signing up to attend.

“We have some fantastic exhibitors this year and we welcome a special new zone for the city of Dundee, which is coordinating its efforts under the umbrella of its forward-thinking convention bureau. With the V&A on its doorstep and a £1bn waterfront redevelopment, the city has a lot to tell its market this year.”

She added: “We believe events professionals increasingly want to offer their clients authenticity and a sense of story when considering a host destination. National and regional event data bear this out. We believe Scotland offers that brand story – backed by a wonderful natural canvass that will really enhance the experience of any event, whatever its size or stature.”

EventIt is a marketplace for all events buyers – from meetings, incentives, conferences and exhibitions to exclusive use venue hire in Highland castles, as well as the outdoor and festivals market.

It offers a platform for event service providers from technology suppliers, infrastructure providers, entertainment, catering, theming companies and venues of all shapes and sizes – from the most luxurious high-end properties to city overnight delegate deal specialists.

The Learning Zone features industry expert tutorials on topics ranging from event education to marketing and sales, technology and festivals/outdoor.

EventScotland, an EventIt supporter, will provide a special session on the latest national event policy guidelines which includes compliance, security and funding opportunities.

Flights from London can be booked directly into Glasgow from £49 via the flight booking service Skyscanner. Registration is free.

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