Eventist Group is delighted to announce its acquisition of luxury brand Zafferano.
This award-winning party and event caterer is renowned throughout London’s premium corporate, private event and wedding market. Zafferano boasts over forty of the capital’s landmark venues within its client portfolio, as well as producing elegant and aspirational private parties throughout the Greater London area.
Zafferano will be kept entirely intact and continue to operate as an independent entity recognising the enviable brand reputation and integrity the company maintains. There are no plans for any mergers or consolidations with the Eventist Group’s existing brands.
Joanna Moody will lead Zafferano as creative director, with Julian Saipe still closely linked to the company, resulting in business very much as usual, in terms of maintaining Zafferano’s exacting standards for dazzling food and overall creative flair. The company will retain its Kingsbury premises with the same stronghold team of experts.
Tim Stevens, managing director of Eventist Group spoke of his delight at the successful acquisition of Zafferano. “We are thrilled to have had the opportunity to acquire Zafferano, a highly respected company with a fantastic and creative team of experts in their field. This is also a great opportunity for Eventist to further its offerings of London’s finest venues, giving discerning hosts a choice of the most eclectic, creative and flawless catering teams to be found in London today”.
Joanna Moody of Zafferano commented; “The team are delighted by the new union and know how much the Group appreciates our cornerstones of passion and performance whilst allowing us the space to continue to grow our reputation for exceptional creativity and performance. Above all we are appreciative of the retention of our outstanding team who are an integral part of our brand, identity and reputation.”
Author: Adam Parry
Adam is the co-founder and editor of www.eventindustrynews.com Adam, a technology evangelist also organises Event Tech Live, Europe’s only show dedicated to event technology and the Event Technology Awards. Both events take place in November, London.
